Why and how we used AI generative tools


How the game happened

We started developing The Nameless City 3 years ago. The core idea of the game was a PSX horror aesthetic inspired by Lovecraft’s short story.

At that time, the AI generative tools were an emerging technology. You could type some words, and the AI would output some random images that barely resembled what you typed. The idea was there, but things were oddly displaced or merged with some noise. It was really cool to prompt 'cosmic horror sky' and see how the AI would try to translate that to an image.

So I thought that using AI generated images to convey images (the creatures from the city) and sensations (the contact with a cosmic entity) that can't be processed by a human brain was also a great concept for the game. That’s why we included those vision videos during the demo.

What we think about the AI generative tools

The AI generative tools have come a long way during the past three years. They still suck, but what it was a novelty, now is used to generate marketing material (*cof cof* Wizard of the Coast, *cof cof* Wacom), to imitate the voice of an actor, or to generate scripts. Also, some other people use these tools to call themselves 'artists' (spoiler: they aren't).

Also, some companies are using AI to cut costs and replace people with these tools. When companies prioritise profits over everything else and they don’t value the work of their employees in the first place, this is what happens. The results of AI suck, but that doesn't matter when you can create cheaper and faster content. It's even worse when you know that these AI tools are trained using copyrighted content from the people that they are trying to replace.

Of course, we don't agree about the use of AI to replace people, or to use copyrighted art without consent to train these tools. We are not trying to proclaim ourselves as artists or to replace people (we didn't have money to hire people in the first place anyway), but we are using AI tools because the AI images sucking is what made them a good fit for the game.

We are going to be quite transparent, so we're going to explain the tools that we used, and how we used them. We are also going to attach all the AI generated content with the prompts we used to generate it. So you know that at least we didn't use prompts like 'anime girl in the style of <artist I want to plagiarise>'.

How we used AI generative tools

VQGAN+CLIP

Visions videos when you collect a glyph.

Stable Diffusion and DreamStudio (it uses Midjourney's models)

Frescoes around the end of the game.

Material Stable Diffusion

Frescoes 'sediment'.

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Comments

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(+1)

Appreciate the statements here. I played the demo when it first came out and while the idea of AI generated art being misused was being discussed at that time I don't believe there was anywhere near the number of examples of improper use that there are now. The landscape for the discussion has changed dramatically in 3 years time. 


I do love the trippy end result you ended up with here and was actually inspired to do a similar thing for a game that I've been working on for way too long when I played the demo. It also involved a bizarre cosmic entity. Unfortunately I don't think the area is going to get any easier to navigate ethically anytime soon.


I think the direct and honest tactic you have taken here was the right way to go. I can't imagine anyone having too much issue. Good luck!

(+1)

I like the honesty, and I get the intention. Certainly I'm not exactly good at abstract art, so I can see why using AI for that could save some headaches trying to come up with something useful. Specially when the concept is literally eldritch alien, but not the usual spirals and tentacle monster stuff (I'm really glad you chose to not go this route, that would make the game just another one on the pile)

The results are uncanny and quite unique, and tbh the reason being "AI sucks so it fits" is honestly hilarious lol. 

(+2)

I feel like AI creation definitely has a place in the creative industry, used correctly it can take so much weight off overworked and stress workers. But it has to be done ethically and transparently, and there really needs to be a discussion about it on a much, much bigger level... in my opinion.

(+1)

Yes, I agree. I think the technology is interesting, but the most important issue is that they use copyrighted material. And I believe many companies are going to use it as an excuse to reduce costs rather than reduce their workers workload. And anyway, the workers shouldn't be overworked in the first place!

At the end of the day, the technology is not bad by itself, but in an economic system that prioritises profits and growth over people's wellbeing, it's going to be misused. But that's also a bigger discussion lol

Absolutely, 100% agree.